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3 Stocks That Will Benefit as Taylor Swift Mania Intensifies

In the glitzy realm of music and entertainment, Taylor Swift isn’t merely a name; she’s a powerhouse, an economic dynamo. Every investor is now searching for the stocks to benefit from Taylor Swift and her massive influence on pop culture. That’s not just a fusion of pop culture and finance — it’s a nod to the colossal financial tsunami she triggers with each and every move. Indeed, the recent Eras Tour serves as a testament to this phenomenon. Within a span of a mere five months, this musical journey is poised to generate an astounding economic impact, possibly exceeding $5 billion.

But wait, there’s more. What’s behind this eye-popping figure? It’s not just about concert tickets or merchandise sales. It’s about the holistic ‘Swiftonomics’ effect that reverberates throughout the cities she visits. Fans, in their unparalleled fervor, don’t merely attend her concerts. In fact, they travel, sometimes crossing state lines or even borders, leading to a surge in airline and local transportation revenues. Hotels see higher occupancy rates, restaurants are bustling, and local businesses thrive as Swift’s concerts transform into mini-economic festivals of their own.

Now, let’s take a moment to ponder. Imagine the potential stocks that stand to benefit from Taylor Swift’s influence. From hospitality chains to travel agencies, from local artisans to mega-corporations, the ripple effects are extensive. Consequently, the next time someone drops the term “Taylor Swift Stocks,” it might be worth paying heed. Because in today’s economy, the power of a pop icon transcends their albums. It seeps seamlessly into the intricate webs of commerce and trade.

AMC Entertainment Holdings (AMC)

In this photo illustration the stock market information of AMC Entertainment Holdings, Inc. displays on a smartphone while the logo of AMC Entertainment Holdings, Inc. APE stock

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The rollercoaster year for AMC Entertainment Holdings (NYSE:AMC) got a touch of stardust with the Taylor Swift tidal wave. While the silver screens echoed with Swifties’ cheers, AMC’s stock charts told a story of their own. From a 52-week range that swung wildly between $7.05 and a dizzying $91.50, the company has seen highs that touch the stars and lows that delve deep. With a current market cap of $1.80 billion and an average trading volume of approximately 19.4 million, the theater giant is making noise.

But here’s where the plot thickens: with an EPS at a challenging -$5.56, all eyes are set on the upcoming earnings date on Nov. 8, 2023. Speculators, fans, and financial gurus are all waiting in the wings. What’s more? The one-year target estimate for AMC stands at a hopeful $10.75.

But beyond the numbers, AMC’s latest act with the pop sensation Taylor Swift suggests an intriguing strategy: blending pop culture magnificence with the cinema experience. From the ledger to the limelight, it’s impossible to ignore the dazzling “Taylor Swift Effect” gracing AMC’s silver screens. Swift’s tour movie didn’t merely make an entrance; it made a grand statement, pulling in an outstanding $93 million for AMC on its debut. And the magic didn’t stop there; presale tickets soared beyond the $100 million mark, showcasing not just the unyielding devotion of the “Swifties” but also AMC’s masterful play in harnessing pop culture sensations.

The challenge now? Turning this melody into a lasting anthem, ensuring that while the spotlight might shift, the show at AMC always goes on. In a world of charts, whether music or stock, AMC is looking to hit the right notes. Encore, anyone?

Spotify (SPOT)

Close up view of a smartphone with Spotify (SPOT) logo on display. Laptop and headphone on background. New technology, social media, network, liquid music concept.

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In the complex landscape of music streaming, Spotify (NYSE:SPOT) emerges as a dominant figure. It resonates with an astounding 83% year-to-date return. Yet, the rhythm faltered with its Q1 2023 earnings. While the world anticipated an EPS of -€0.58, Spotify revealed -€1.55. On the revenue front, projections were set at €3.20 billion. The reality played a softer note at €3.18 billion.

But Spotify’s narrative isn’t just about numbers; it’s a symphony of strategic partnerships, innovation, and unmistakable hits. Enter Taylor Swift. This pop sensation, with her alluring lyrics and melodies, has been a crescendo on Spotify’s platform. She made history, wearing the crown as the first female artist to captivate 100 million monthly listeners. Moreover, tracks like “Anti-Hero” are not just songs; they’re milestones, as evidenced by their inclusion in Spotify’s illustrious “Billions Club.” As a result, Taylor Swift and her concerts are going to have a major impact on Spotify for the foreseeable future.

Peeling back another layer reveals Spotify’s dynamic approach to diversification. The move into the audiobook market, while met with some skepticism, also earned applause from analysts, hinting at another potential revenue stream. Simultaneously, the innovative leap in using AI to break linguistic barriers in podcasts reflects a commitment to global inclusivity.

In conclusion, while the financial metrics might prompt scrutiny, Spotify’s growth story is broader, especially when considering stocks to benefit from the Taylor Swift boom. Partnerships and a relentless drive to evolve show their vision. The company is orchestrating a future beyond just the present quarter. In the dance of numbers and tunes, artists like Taylor Swift lead. Spotify seems poised to keep the world listening and engaged, always wanting more.

Coca-Cola (KO)

The website for Coca-Cola Consolidated (COKE) displayed on a smartphone screen.

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When you mix the charm of Taylor Swift with the timeless appeal of Coca-Cola Co (NYSE:KO), you get a cocktail of pop culture perfection. Since 2013, this Grammy Award-winning sensation has been painting the town red with her Diet Coke collaborations, making even kittens dance to her tunes. And let’s not forget Coca-Cola inked a long-term deal with the pop sensation earlier this year.

Now, let’s pop the cap and pour out the 2023 stats. Sure, Coca-Cola has seen a dip of 13%. But, like a fizzy comeback, it’s reported a tantalizing revenue rise to $11.97 billion for Q2, a jump of 5.7% from last year. Add to that a frothy net income growth of 33.7% and an EPS that danced past expectations by 8.1%. Coca-Cola isn’t just fizz. It’s got flavor.

As the charts swizzle and the market murmurs, one can’t help but reminisce about Swift’s catchy commercials. Among the stocks to benefit from Taylor Swift and her massive influence is the iconic brand, Coca-Cola. Its enduring charisma is evident. From sizzling stock performances to a harmonious blend with global superstars, Coca-Cola stands out. It’s not just about quenching thirst — it’s about serving up show-stopping success. So, the next time you hear a Swift song or pop open a Diet Coke, remember: This is the sound and taste of a brand that knows how to shine.

On the publication date, Faizan Farooque did not hold (directly or indirectly) any positions in the securities mentioned in this article. The opinions expressed in this article are those of the writer, subject to the InvestorPlace.com Publishing Guidelines.

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